Norrenberger, a financial services group, has partnered with Bodyline Fitness and Gym to host its third yearly event – the largest gathering of fitness enthusiasts and dignitaries.
The event held, recently, at Central Park, Abuja, bringing together over 1,500 participants and close to 3,000 registrants to one location for a premium fitness and fun experience, with an opportunity to network with the broader fitness community and financial advisors. It was also an opportunity to sensitise the public on the importance of fitness, wellness, health and wealth.
The event featured fun and entertaining fitness activities and competitions, including a half marathon, Abuja Fittest challenge and Abuja Strongest challenge in male and female categories. Winners in these categories went home with a total cumulative cash prize of N50 million.
It also featured a charity walk, which proceeds will be donated to underprivileged communities within Abuja to provide the financial cushion, especially during the festive season.
For Norrenberger, the event was an opportunity to communicate the company’s position, that health is wealth, a key part of the company’s corporate social outlook, which prompted the partnership with Bodyline Fitness & Gym, further driving home the brand’s message and distributing it among the relevant community.
Norrenberger’s Group Managing Director, Mr. Tony Edeh, said: “It was an electrifying day, a remarkable experience to have thousands of fitness enthusiasts and wealth advisors come together in one place to celebrate the limitless potential of the human body, as well as the ever-present wealth creation potential in Nigeria.”
The Norrenberger Abuja Fitlife 2022 is Norrenberger’s maiden fitness partnership, designed to identify with the fitness community, and also to encourage existing and prospective Norrenberger customers to prioritise their health and wellness.